Strategic branding is invaluable, and in my roles, I aim to harness the transformative power of artistic collaboration to transcend traditional aesthetic boundaries and achieve distinction. This intent inspired the creation of the tagline "The Power of Maritime AI," which has since been trademarked and has redefined our trading company's identity in a competitive market. This strategic vision led to a partnership with Anuar Patjane, a renowned underwater photographer whose work captures the enigmatic beauty of the aquatic world. By weaving his distinctive artistic style into our brand identity, we developed a compelling visual narrative that differentiates us in the trading industry—a field typically characterized by visual conformity. Looking to dive deep into this Visual Identity Strategy? Let’s chat
Visual Identity and Crative
#Design Director #Ideation #Creative #Branding #Visual Identity