Habash Ethiopian Restaurant, located in the heart of Jerusalem, aimed to elevate its presence and appeal to both locals and tourists by showcasing the unique and rich flavors of Ethiopian-Jewish cuisine. The owners' vision was not only to boost customer numbers but also to foster cultural appreciation through their culinary offerings. This project underscored the importance of integrating cultural storytelling into brand identity, especially in the food industry, where every meal is an opportunity to explore new tastes and cultures. Let's chat about Branding and Ethiopian food